We help tourism businesses to thrive by knowing and growing visitors.

Our latest analysis covers visitors to Byron Bay Jan 2020 vs Jan 2021

Knowing Visitors

When you want to increase visitor numbers it is critical to first understand who is visiting you right now. Knowing your current visitors well helps you to focus your marketing efforts and fine tune your product offering to the right consumers to grow.

Where your visitors come from,
The life stage they are at,
Their family makeup,
Where else they travel on their journey.

We can help you understand your visitor history, going back in time up to 2 years. This is particularly useful as tourism businesses rebuild from COVID 19 and Bushfires.

Growing Visitors

One of the challenges for tourism businesses is constantly marketing to new customers to ensure your business continues to grow and thrive. Tourist Tracka helps direct digital advertising and marketing efforts to the right individuals to grow your business.

Attract more of the visitors you have,
Unlock new markets,
Target more profitable visitors,
Target by geography or visitor type.

By better targeting your marketing efforts and messages you can achieve 30 -50% better results and grow your visitors.


Discover more about current visitors to your business or region.

Tourist Tracka uses multiple data sources including anonymised GPS signals to help understand the visitors to your destination or attraction. This accurate and reliable data will give you a new perspective on your business,
destination or attraction.

Stop guessing and know who your visitors are.


We help you understand where your visitors are coming from whether that be intra region, intrastate or interstate.


We help you better understand how visitors are moving around your region and the key attractions they visit.


Tourism has enormous potential to make positive, long term impacts on an economy. Tourist Tracka can help you measure and track the economic gains from a growing tourism sector.


We help you understand the types of consumers visiting your business or region. Knowing whether your visitors are families, young couples or retirees will help tailor experiences and marketing efforts.

Analysis of Victorian visitors to St Helens January 2020 vs January 2021

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Grow your business by targeting the right people in the right place.


Tourist Tracka can help direct your marketing efforts to the right individuals, anywhere in Australia. Our partnership with the leading data businesses in Australia gives us huge reach with your prospects across a range of media including search, digital, social, mobile, television and more. We help you to deliver the right product message to your most valuable prospects.



Let us do the heavy lifting for you. Our managed service executes growth campaigns across all stages of the decision making process. We work with all media including TV ads, social, mobile and display.


We can establish data sets for you or your partners to target. Audiences are available across lifestages, prosperity, household makeup and more. Target the right people to grow your business today.

If you would like to keep up to date with what we are up to, case studies and tourism marketing tips join our email list below.

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If you would like more information or to arrange a time to discuss how we might be able to help your business, fill in the form below. Or feel free to call direct on 0404 899 971.